Administrative and Faculty Bios

Oswald A. J. Mascarenhas, S.J., Ph.D.

Chair, Department of Marketing

Professor Mascarehas teaches marketing strategy, new product development and global marketing strategies. His research deals with ethics of domestic and global marketing strategies, internet marketing and consumer/computer privacy. He has published in the Journal of Marketing,Journal of the Academy of Marketing Science, Journal of Health Care Marketing, Journal of Consumer Affairs.

He holds a M.A. and L.Ph. Theology, M.A. in Philosophy. S.T.L. in Sacred Theology, M.A. in Economics from UDM, M.B.A. and Ph.D. from the Wharton School, University of Pennsylvania. He was Best Teacher in 1992. Mascarenhas joined the University in 1983.

mascao@udmercy.edu