America's Business High School

University of Detroit Mercy Marketing Professor Michael Bernacchi, Ph.D., J.D, co-founded and operates America's Business High School (formerly America's Marketing High School), a nationwide online business curriculum with Professor Bernacchi’s podcasts, marketing and advertising newsletters, and modular lectures. It also features a capstone project based on America’s grandest marketing/advertising event, the Super Bowl.

A well-know fixture in Detroit and national media, UDM's marketing guru has made several appearances on CNN's "Talk Back Live," the Voice of America worldwide radio network (VOA), ABC, CBS, NBC, MSNBC and on the pages of Sports Illustrated, Time, TV Guide, the New York Times, USA Today, the Wall Street Journal and the Washington Post, to name a few.  Click here to learn more about his popular newsletter, "Under the Mike-roscope."

At University of Detroit Mercy, he has taught courses in Marketing Management, Consumer Behavior, Marketing Communications, Research and Corporate Social Responsibility and Sports and Entertainment Marketing.

Dr. Michael Bernacchi can be reached at 313-993-1116 or bernacmd@udmercy.edu.ABHSlogo